Chartered Accountant & Fractional CFO for Small Businesses and Startups
Accounting, bookkeeping, Xero, tax returns, financial modelling and FD-level support — all in one place
Some of the companies I have worked for
About Rokkr Finance
My Mission
My Mission
My Mission
I work in partnership with RORA (traditional tech) and Archangel Accounting (biotech) to help startups build high-quality, scalable finance functions.
RORA and Archangel Accounting deliver expert, day-to-day finance operations using modern systems and progressive, AI-enabled tools. I complement this with senior CFO oversight, ensuring the
I work in partnership with RORA (traditional tech) and Archangel Accounting (biotech) to help startups build high-quality, scalable finance functions.
RORA and Archangel Accounting deliver expert, day-to-day finance operations using modern systems and progressive, AI-enabled tools. I complement this with senior CFO oversight, ensuring the finance function supports confident decision-making, investor readiness, and long-term growth.
About Me
My Mission
My Mission
I’m Shaun, a Finance Director and fractional CFO with over 20 years’ experience supporting high-growth and investor-backed businesses.
I spent six years with PwC and am a Chartered Accountant (ICAEW), with experience across VC-backed, private equity-owned, and publicly listed companies. This includes serving as CFO of Crimson Tide PLC, an
I’m Shaun, a Finance Director and fractional CFO with over 20 years’ experience supporting high-growth and investor-backed businesses.
I spent six years with PwC and am a Chartered Accountant (ICAEW), with experience across VC-backed, private equity-owned, and publicly listed companies. This includes serving as CFO of Crimson Tide PLC, an AIM-listed SaaS software business.
I work alongside best-in-class finance teams, focusing on strategy, governance, and performance, rather than transactional processing. My approach blends experienced CFO judgement with modern systems and automation, built around the core pillars of People, Systems, and Processes.
What I do
My Mission
What I do
I provide fractional CFO services that sit on top of a strong operational finance foundation delivered by my partners:
- Board & Investor Reporting – clear, decision-focused board packs and reporting
- Strategic Financial Advice – commercial insight, scenario planning, and growth decisions
- Forecasting & Modelling – runway management, scale
I provide fractional CFO services that sit on top of a strong operational finance foundation delivered by my partners:
- Board & Investor Reporting – clear, decision-focused board packs and reporting
- Strategic Financial Advice – commercial insight, scenario planning, and growth decisions
- Forecasting & Modelling – runway management, scale planning, and sensitivity analysis
- Fundraising Support – investor-ready models, data rooms, and due diligence support
- Finance Function Leadership – oversight of controls, governance, and scalable systems
Together, this model gives founders the confidence of excellent finance execution combined with experienced CFO leadership.